"What's The Rush?" was the first ever project I worked on with Joey. He was looking for an artist would could understand who he was and his poetry, and turn that into art that his readers could relate to. I was up for the challenge!
I sent him initial sketches of my ideas to make sure I was the right one for the job and once those were approved I was given the creative freedom to illustrate whatever I thought would represent his poems.
We ended up using 40+ of my gestural illustrations in the book, and I was also asked to create the cover. I brought Joey's idea to life and helped him format the cover for printing. Many other projects came after the books release such as an audio book cover and a lyric video for a song based on the book.
"WHAT'S THE RUSH?"
TOOLS:
CLIENT: JOEY KIDNEY
DATE: OCT 2018 - OCY 2019
DESCRIPTION
DESCRIPTION
I've worked closely with Ariana over the past 4 years to create instagram highlight icons across all of her business accounts.
As her branding has changed over time, I've updated her icons to perfectly fit her aesthetic. I used the style guides provided as well as her own creative suggestions to bring her ideas to life!
Sketches and revisions are apart of my process with clients to ensure I am delivery exactly what they are envisioning.
PRELIMINARY SKETCHES
FINAL DESIGNS
@_arianaandalex (2018)
@_arianaandalex (2020)
@arianadelmundo (2021)
@arianadelmundo (2021)
